Author: Sangeeth Peruri

PTA Presidents – The Key to Changing Hearts and Minds (and Winning Elections)

I spend almost every day working with campaigns around the country.  Most campaigns seem to have the same playbook: start with fundraising, then move on to persuasion and end with GOTV.  The logic is that money pays for advertising (to persuade voters) and staff (to recruit volunteers for GOTV). But what if your opponent has..

Read more